Monday, May 25, 2020

Why College Is A Successful Life With A Career - 925 Words

As of recently, the validity of college has been questioned, is it really necessary to have a college education to be successful? In the past, education was the key to a successful life with a career. However, as of recently, some people don’t even have to earn the much coveted bachelor’s degree to make as much money as a person that went to school to earn such degree. So the question is what is the purpose of college? Is it really worth all the effort, time, sweat, and tears? Even though times have changed and the reason for going to college has taken a financial turn. I’m a firm believer that college certainly has its purpose aside from financial. The person that pushed me to go to college was my mother. In an informal interview I asked her what she thought on the purpose of college. She immediately told me that it was a vital element for me to have a successful future and life (Aguilar). In a poll performed by pewsocialtrends.com â€Å"Nearly every parent su rveyed (94%) says they expect their child to attend college... (Is College Worth It?)† For some time the purpose of higher education has been debated. On one side people insist that college is sort of a â€Å"coming to age rite† where student could learn and grow in many ways. According to the survey performed by Pew research, â€Å"Thirty-nine percent of people believe that college, main purpose is to open your senses and mind to new things and new ideas† (Purpose of College Education). From personal experience, I could sayShow MoreRelatedWhy I Went To College Essay734 Words   |  3 Pagesliteracy has changed. College comes after receiving the basic educational skills in middle school and high school. It has been debated continuously whether continuing education to college is quite necessary, or if it is just a complete waste of time. Many compare and contrast this topic because college can be expensive and time consuming. College education can improve one’s life for the good however, college is not for everyone. Throughout high school, a student learns that college is important to furtherRead MoreWhy College Is Not For College1287 Words   |  6 Pagesthere are a number of reasons why college is not meant for everyone. The person may not perform well or even learn anything from college. A person can be successful with or without a college degree. College is known by many as a â€Å"rite of passage† (Addison 256). The misconception is that people believe that you have to receive a four year education in order to be successful in life. A college education is like a key that opens the doors to more opportunities in life. However, it is not always neededRead MoreMaking A Happy And Successful Life For Yourself1167 Words   |  5 PagesConventional wisdom says that in order to create a happy and successful life for yourself, you need to go to school, get good grades, and obtain a college education. Only then will you be financially secure and have a high quality lifestyle. This is a commo n misconception many people have, but it s only because this is the belief they were taught growing up. Yes, collage can be a great vehicle to help you pursue the career you want, but if college isn t a necessitate for you, there s no need to pay thousandsRead MoreCollege Is An American Writer934 Words   |  4 Pagespoint on whether or not they would like to attend college. College is a step one takes to further their education in the pursuit of having a career. But is that the only reason why someone would really choose to go to college? Choosing to become part of a huge or small community that holds a lot responsibilities is big decision one must think thoroughly about. They must have a purpose behind it for its rare to see someone say â€Å"I want to go to college just because I want.† Louis Menand, an AmericanRead MoreHow Child Development Is Important For A Person s Life1644 Words   |  7 Pages Throughout a person’s life, being able to develop is important to become successful. The most beneficial time for a person to develop skills that will help them be successful is during a person’s childhood . Many people never pay attention to the process of child development, but the details are most important to become successful. In our society, the way someone develops during the early years of their life will have a huge effect on their academic success. For this reason, I believe we shouldRead MoreWhy College Education Is Important to Me869 Words   |  4 Pagesus to answer such questions as how and why are as important as what, when and where; ask more questions, and then start over again. With an advanced education you have more choices in your life and more chances to make a difference for your community. Higher education pays you back: graduates of higher education programs earn more, have more leisure time, and live happier and healthier lives. First of all, education can help a person lead a successful life. Success is defined as the achievementRead MoreShould College Degree Be A Successful Career?1451 Words   |  6 Pagesfamilies, on a college education, they need make sure they know what they’re getting into. In this essay Payne will argue that a college degree is not always necessary to have a successful career. This is a question she asks herself on a regular basis, while she works full time, and takes time away from her family. She sits and wonders daily if studying will provide her and her family a better life, and she doesn’t think she is alone. Years ago when a person graduated from college it would prettyRead MoreEssay on Education Is Not the Key to Success1073 Words   |  5 Pages   succeed, and the  only thing needed for success. Despite the fact, many Americans believe a    college degree will lead  them to be successful, in reality, education is not the solitary way to    succeed.      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Not everybody can receive an education, or even an excellent education from a decent      academic college/university. There are many students who have no desire to attend college    and who  would be much better off if they received training that would qualify them for a better- Read MoreThe Benefits Of College Education1019 Words   |  5 PagesAttending college is one of the biggest decisions for an individual; one that will have a great life-changing opportunity. Because of the asking price for higher education is really expensive, why should students choose to go to college? A college education is a place that provides a person the chance to be successful in life, whether ethically or economically dependent on their goals. As a matter of fact, a higher education is about so much more than preparing students for their chosen career. CollegeRead MoreKnowing what You Want to do As a Teenager Essay596 Words   |  3 Pagesyour major in college, decide where you want to go to school, decide what you want to do with your life... The question you might have is, quot;How the heck should I knowquot; Theres a funny fact of life that you should keep in mind as you think about your quot;career,quot; your major in college and so on. That fact of life is this: Almost every successful adult that you see today went through a crazy and totally unplanned path to get to his or her current position in life. Ask just about

Thursday, May 14, 2020

Critique on Gordon Allport (Theories of Personality)

Gordon Allport- theory review PSY201 Boitumelo Chantelle Mangope Introduction Gordon Allport was truly a phenomenal personality theorist who explained what a personality is and he bent most of the rules that were set out by other theorists including the father of personality himself, Sigmund Freud and in addition to that, he considered Freud’s theory of personality as the worst theory of all time. The Life of Gordon Allport Gordon Allport was the first American-born personality theorist and hailed from the state of Indiana, Montezuma. He was born on 11 November 1897 and died a month before his 70th birthday (9 October 1967) due to lung cancer. He obtained a Bachelor of Arts, (majoring in Economics and Philosophy), Masters of Art in†¦show more content†¦From that statement alone, it is clear that Allport was optimistic towards human nature for he further on went to say that there are individual traits, i.e. a unique pattern of traits which are possessed by an individual, and common traits, i.e. traits which are used to describe a group of individuals. One can clearly see that Allport was for human nature and uniqueness and appreciated that each individual had their own pattern of traits which could not be exactly the same as anyone else. He also went on to say that individuals are motivated by present motives and not passed motives and called this concept, the Functional Autonomy. Major concepts of Gordon Allport Gordon Allport deduced that there are different types of traits being individual traits and common traits. As mentioned earlier, individual traits are those traits which are possessed by a certain individual and common traits are those traits which are shared by several individuals. Allport believed that in order for a personality theorist to succeed in studying an individual, they (the theorist) should focus on the individual traits and not the common traits. Those individual traits are actually a cluster of traits and not just one trait. For example, a pattern of traits which I possess are the humanitarian trait, talkative trait, friendliness trait and many more. This pattern is unique to me for it is rare for any other individual to possess it. GordonShow MoreRelatedEysenck s Personality Theory And Allport s Trait Theory Essay1563 Words   |  7 PagesPersonality distinguishes one individual different from another. Some personalities are more positive than others; however personality ultimately defines a person. Ample amounts of research and theories focus on personality. Researchers trust that investigation concerning personality provides a road map to truly understanding the individual. In an attempt to analyzing Michelle Obama’s personality, this paper will discuss the extrovert and introvert personality through using Eysenck’s PersonalityRead Moreallport Essay5287 Words   |  22 PagesAllport’s theory of traits 1 Allport’s Theory of Traits – A Critical Review of the Theory and Two Studies Louise Barkhuus ID: 4187741 Concordia University PSYC 326/4 Patricia Csank Date: April 19, 1999 Allport’s theory of traits 2 Abstract This paper reviews Gordon Allport’s theory of traits as well as two of his studies, â€Å"Personality Traits†, 1921 and â€Å"Letters from Jenny†, 1966. His theory, which is based more on his view of human nature than on research, distinguishes betweenRead MoreThe Theory Of Personality Traits1948 Words   |  8 Pagesstudy of personality is very important in the field of psychology because it aims to provide an account for individuality of human beings (Pervin and John, 1999). There are many psychological definitions which attempt to explain personality in terms of characteristics or typical qualities of an individual. Gordon Allport, defined it as â€Å"a dynamic organization, inside the person, of psychophysical systems that create the person’s characteristic patterns of behavior, thoughts and feelings’ (Allport, 1961Read MoreResearch Evidence For The Big 5 Personality Traits3250 Words   |  13 PagesSection A 1. Evaluate the research evidence for the Big-5 personality traits. A universal definition of ‘personality’ has to this day remained a struggle to conclude. The concept of ‘personality’ is so wide that it is difficult to conceptualise succinctly (Maltby, Day, Macaskill, 2007), and so variation between different personality psychologists and theorists will occur. The known ‘father’ of personality psychology describes personality as â€Å"a dynamic organisation, inside the person, of psychophysicalRead MoreBig five Personality Traits7561 Words   |  31 PagesBig Five personality traits From Wikipedia, the free encyclopedia In  psychology, the  Big Five personality traits  are five broad domains or dimensions of  personality  that are used to describe human personality. The theory based on the Big Five factors is called the  Five Factor Model  (FFM)[1]  The Big Five factors are  openness,  conscientiousness,  extraversion,  agreeableness, and  neuroticism. The Big five has been preferably used, since it is able to measure different traits in personality withoutRead MoreOrganizational Behavior Case Studies with Answers6198 Words   |  25 PagesWhat is Personality? The dynamic organization within the individual of those psychophysical systems that determine his unique adjustments to his environment. - Gordon Allport * The sum total of ways in which an individual reacts and interacts with others, the measurable traits a person exhibits * Measuring Personality * Helpful in hiring decisions * Most common method: self-reporting surveys * Observer-ratings surveys provide an independent assessment of personality – oftenRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 Pages0-13-283487-1 ISBN 13: 978-0-13-283487-2 Brief Contents Preface xxii 1 2 Introduction 1 What Is Organizational Behavior? 3 The Individual 2 3 4 5 6 7 8 Diversity in Organizations 39 Attitudes and Job Satisfaction 69 Emotions and Moods 97 Personality and Values 131 Perception and Individual Decision Making 165 Motivation Concepts 201 Motivation: From Concepts to Applications 239 3 The Group 9 10 11 12 13 14 15 Foundations of Group Behavior 271 Understanding Work Teams 307 CommunicationRead MoreDeveloping Management Skills404131 Words   |  1617 Pages Core Self-Evaluation Scale 103 Scoring Key 103 Comparison Data 103 2 MANAGING PERSONAL STRESS 105 SKILL ASSESSMENT 106 Diagnostic Surveys for Managing Stress 106 Stress Management Assessment 106 Time Management Assessment 107 Type A Personality Inventory 108 Social Readjustment Rating Scale 109 Sources of Personal Stress 111 SKILL LEARNING 112 Improving the Management of Stress and Time 112 The Role of Management 113 Major Elements of Stress 113 Reactions to Stress 114 Coping with Stress

Wednesday, May 6, 2020

Communist Manifesto Understanding Today s World

Communist Manifesto in Understanding Today’s World Introduction What is Communism? How has Communism shaped the today’s world as it is? Is Communist Manifesto still applicable in the current world? Karl Marx and Fredrich Engels published the Communist Manifesto in 1848, and the manifesto had a great influence on the world history that the world would be a different place if the manifesto would not have been published. In this paper, I will summarize the arguments made in the manifesto to help the understanding and the influence of the manifesto will follow, to question how the Communist Manifesto can be used to understand today’s world. Understanding Communist Manifesto The Communist Manifesto is condensed yet possesses complex ideas of†¦show more content†¦Human history has traditionally existed with the oppressor and the oppressed, from freeman and slave, lord and serf, patrician and plebian, to many other types that cannot be all listed. In feudal society, different levels formed the social hierarchy. Through the transition to modern society, the oppressor and the oppressed did not disappear but simplified into two parts, Bourgeois and Proletariat. The bourgeois is the fruit of the development from the oppressed under the feudal society into the growth as the industrialization began with new methodologies required for the changing demands. Moreover, the economic growth of the bourgeois accompanied their advancement in the political status. All changes in social structure are the results of the antagonism of the oppressed and the oppressor. In order to oppress the class, requires a minimum standard of living, but the bourgeois decreased t he standards of the proletarians along with industrial development. The bourgeois are actually digging their own graves and the proletarians will win inevitably. Proletarians and Communists Communists differentiates from the other working-class parties in a way of representing the interests of the proletarians as whole regardless of nationalities without setting sectarian principles. The aim of the Communists are to overthrow the bourgeoisie and to have the proletarians obtain the political power to be the leading class.Show MoreRelatedThe Great Philosophies From The 19th Century1386 Words   |  6 Pagesjournalist revolutionary socialist and sociologist. Marx’s different varieties of work influenced his understanding of society and and the economy during his time period. Once Marx got older, he moved to London England where he progressed his ideas and even collaborate with Friedrich Engels with whom he published numerous works. Marx’s most well known piece of work is The Communist Manifesto, which discusses his theories about society, economics and politics , together known as Marxism. ThroughRead MoreKarl Marx : The Oldest Surviving Boy Essay1080 Wo rds   |  5 Pagesdemocratic newspaper Rheinische Zeitung, and he became the paper’s editor in 1841. Marx s articles forced the Prussian government to close the paper as they were too radical for people to read. once kicked out marx eventually immigrated to france. When Marx arrived in paris he founded a political journal it got published only once. In August of 1843, the journal brought Marx together with a contributer who s name was Friedrich Engels. They became lifelong friends and Friedrich was his collaboraterRead MoreMarx And Engels s Critique And Critique Of Capitalism1669 Words   |  7 PagesThe specialised critique of capitalism found in the Communist Manifesto (written by Karl Marx and Fredrick Engels), provides a basis for the analysis and critique of the capitalist system. Marx and Engels wrote about economical in relation to the means or mode of production, ideology, alienation and most fundamentally, class relations (particularly between the bourgeoisie and the proletariat). Collectively, these two men created the theory of Marxism. There are multiple critiques of Marxism thatRead MoreKarl Marx And The German Political System1427 Words   |  6 PagesMarx was born on May 5th 1818 in Trier, Germany, which was then known as the Kingdom of Prussia. Karl was a philosopher, economist, sociologist, journalist, and revolutionary socialist. His work in economics laid the basis for much of the current understanding of labor and it’s relation to capital, and subsequent economic thought. He was born into a wealthy upper middle-class family. He attended school at the University of Bonn and later he studied law and philosophy at the University of Berlin, whereRead MoreKarl Marx : Modern Political Thought1756 Words   |  8 Pagesmore equitable communist society. For Marx, the foundation of a society is its economic structure. Marx believes that mankind in the past and currently lives in a world divided by class. He has a very clear and defined model on how mankind and society changes and progresses. According to Marx all societies in the past have changed and altered following a similar pattern. Marx writes, â€Å"The history of all hitherto existing society is the history of class struggles† (The Communist Manifesto 22). ThroughoutRead MoreThe Communist Manifesto By Bertell Ollman953 Words   |  4 PagesAfter reading the Communist Manifesto, I was deeply thinking of how Marxism theory be applied in contemporary society and how much benefit it brings to this developing modern world. What will things be look like after the revolution could be a questions often put to Marxists. But the answers are frequently unclear and vague. Since socialism emerges out of capitalism as a result of a successful struggle against it by the working class, the specific measures introduced by the revolutionary socialistRead MoreEssay on The Pros and Cons of Marxism1907 Words   |  8 Pagesinquiry lies in belief of inevitable shift from capitalism and he aims to advocate the new form of ideology and economy, the socialism. The title of this essay is provocative as in today ´s world, there exist many proponents who claim, the core of Marx conception of ideology is still relevant in the 21st globalised world. However, Marxism is relevant to the extent to which is it important to examine every political and economic conception, moreover if we are able to perceive its outcomes after theRead MoreKarl Marx, Friedrich Engels, and Religion Essay2243 Words   |  9 Pagesrevolutionary par ty for the working classes and analysing capitalist society in order to find its strengths and weaknesses and so plan its demise. With his friend and colleague, Friedrich Engels (1820-1895), he created â€Å"The Communist Manifesto† in which they described the communist society which would be created as a result of the revolutionary overthrow of the capitalists by the working classes. This essay will discuss the view held by Marx and Engels with regard to religion and consider this perspectiveRead MoreCommunism And The Capitalist System1881 Words   |  8 Pagesbourgeoisies have ties of both political and economic authority, they are prime movers within the capitalist system. If this notable system is hereby eradicated, i.e. exploitation and inequality, Marx bestows a feasible resolution in his book â€Å"Communist Manifesto.† Communism is often inferred as a system that construes everyone to be owners of capital, wherefore, not one single individual would own such power and preeminence over each other, this would eventually then lead to sheer equality on the societalRead MoreA Lesson Comes From My 11th Grade Modern American History Class866 Words   |  4 PagesMy goal is to help students to better understand the contrast between the Communist Soviet Union and Capitalist United States. While we will have spent quite a bit of time discussing the differences between the two, I really want to have the students explore, using their own inquisitiveness, to better understand just how different they were. This lesson and unit are extremely important because we still face challenges today when dealing with both Russia and China and students need to understand the

Tuesday, May 5, 2020

General Electric free essay sample

GE is at the forefront of innovation and offers products that make life easier and conserve energy. The company offers over 400 different appliances for its customers to choose from. GE’s focus on style, innovation, higher performing products, and matching appliances attracts customers in all different price ranges. GE’s products differ from those offered by competitors for several different reasons. Most of GE’s major competitors; Amana, Maytag, Frigidaire, and Whirlpool, offer only one brand of products with several selections in various price ranges.GE offers four different brands of product that each offer various price ranges based on what is most important to the customer. GE has been in business since 1907 so the company has built a reputation of providing high quality products that many of its competitors have not established yet. GE’s focus on innovation has helped the company to develop more advanced energy efficient appliances and newer technology that has also helped to set its products apart from the competition. 2. What is emotional buying?Emotional buying is the act of making buying decisions based on an emotional response to the product. If two products are similar a consumer may chose to purchase one item over the other due to their emotional attachment to it. There are many different emotional purchase triggers that companies can appeal to. Consumers want a product that looks good, stands out from the other products, and makes them look good. They want a product that saves them time, money, and stress. Consumers want products that make them feel successful, secure, accepted and comfortable.People will actually pay more for a product or buy more of it if they have a strong emotional response to it. Companies can market their products in a way that creates an emotional response by appealing to the consumer’s emotional needs. Advertisements and marketing campaigns are created to communicate to the consumer what the product can do for them besides its obvious use. An example of emotional buying is that GE has found that consumers will come into the store for one appliance and end up making multiple unit buys because the matching line of appliances appeals to the consumer’s emotional triggers.GE has every distribution store set up its product displays so that all matching appliances are together in an environment that looks like a real kitchen. The product displays are set up like this so when a customer sees exactly what one appliance looks like next to another it might create a strong enough emotional response to convince that customer to buy both appliances. By setting up its displays in this manner GE is appealing to its customer’s emotional need to look good and stand out. 3. Discuss the GE Monogram and Profile lines?Who is the target market for such products? The GE Profile line offers appliances in contemporary designs with the latest technology. This line offers smart dispense dishwashers, front loading laundry systems, and energy efficient ovens all aimed at making a customer’s life easier and more attractive. The GE profile line is more advanced, therefore more expensive, than the normal GE line. The target market for this line is consumers in the upper 25 percent economically. This line appeals to upper middle class consumers who are either building new homes or remodeling.These customers are willing to spend more for a product upfront if it is going to save them time or money in the long run. They also are willing to buy multiple products at once to create an environment in their homes that is comfortable and makes them look good to their peers. The GE Monogram line offers luxury appliances that are professional quality. These appliances can be fully integrated and customized to the customer’s specific needs. The Monogram line is made up of the highest quality appliances available with all of the newest technology.The target market for this line is the upper two to five percent of customers economically. This line appeals to customers who are upper class and want the best product their money can buy regardless of the price. Many of these customers will have staff, like cooks and maids, using the appliances for them so the quality is more important than the ease of use. This line is for customers who will settle for nothing less than the best. 4. What strategies is GE using to maintain its place in the market?There are several different strategies GE uses to maintain its place in the market. GE uses a new offering development strategy to stay at the forefront of technological advances. The company focuses on innovation by developing new appliances and enhancing the existing products. GE is consistently working on improving its products in order to give the company an advantage over the competition. The company offers over 400 appliances with many different features. GE has the potential to attract more customers than its competitors because the company can offer more options.GE uses a uniform distribution strategy in order to make sure that its brands are being presented and displayed in an appropriate fashion. The way the appliances are displayed is important when it comes to creating an emotional buying response for customers so GE asks its distribution centers to follow very specific guidelines about how to display its appliances. GE is also very selective about where its products are sold. The higher end lines are only sold in elegant upscale settings and the normal line is only sold by distributers with good reputations. Another strategy GE uses is an environmentally friendly strategy.GE offers energy efficient and energy star products in order to convince consumers its products are better for the environment than other appliances. GE was the first appliance manufacturer to partner with the government on the Responsible Appliance Disposal Program. GE also started the Ecomagination program in order to design appliances that save energy costs while easing the appliances impact on the environment. As the number of consumers concerned with environmental issues increases, it becomes more important for companies to focus on being safer for the environment.

Monday, March 9, 2020

buy custom Euthanasia essay

buy custom Euthanasia essay Euthanasia refers to the painless killing of an individual suffering from painful and incurable disease or in a coma that is not reversible. This practice is illegal in a number of countries and legal in a few countries because of various reasons. Therefore, legalization of euthanasia is a debatable topic. Some ethical theories such as utilitarianism are significant in explaining the morality of euthanasia. Utilitarianism is an ethical theory, which holds that the proper course of an action is the one that brings about overall happiness. This discussion will consider how utilitarianism would look at the morality of euthanasia in various situations. Utilitarianism, as an ethical theory, is extremely significant in explaining why people should permit euthanasia or why euthanasia is an unethical practice, depending on the current situation. According to utilitarianism, when an individual undergoes tremendous pain and misery, it is morally right to execute euthanasia in order to relief the suffering person. If an individual prefers to die than continue to suffer from pain and misery, it is their own decision, and the government should not interfere. On the other hand, utilitarianism can consider euthanasia as an unethical action. This happens when people use euthanasia abusively. Sick individuals might feel pressured into agreeing to euthanasia by doctors who want to use medical resources for other patients, or by close family members who do not want to continue incurring medical costs. This is involuntary euthanasia, and according to utilitarianism, involuntary euthanasia is an immoral action. Patients who experience involuntary e uthanasia die unhappily. Therefore, according to utilitarianism, euthanasia can be a moral or immoral action depending on the situation in which it happens. For instance, voluntary euthanasia is a moral action because the patient desires to discontinue misery and pain while involuntary euthanasia is immoral because the patient wants to continue living. Utilitarianism is a significant ethical theory that explains the morality and immorality of euthanasia. Buy custom Euthanasia essay

Saturday, February 22, 2020

Strategic Business Plan-Harley-Davidson Essay Example | Topics and Well Written Essays - 2000 words

Strategic Business Plan-Harley-Davidson - Essay Example In December, 2011 the company had 6,000 employees and total revenue was US$5.31 billion. The assignment will study the different aspects relating to the company under consideration that includes the factors affecting the global economy, corporate leadership and a summary of the strategic issues. Introduction The company under consideration provides over thirty models of customized product (motor bikes) through a worldwide network of over 1000 dealers. The main competitors of the H-D are BMW, Suzuki, Yamaha and Honda. The study looks to analyze the key motivating factors that have led to the global expansion of Harley Davidson, competitive advantage of H-D in global market, international market entry strategy and the digital marketing strategy of the company. Study also focuses on the overall organizational design, structure, culture and leadership traits of the company (Cowan, 2005, p.131). Factors Affecting Global Economy Global Expansion Strategy Global Marketing can be defined as the process by which a company looks to target the international customers by delivering high quality products to the foreign consumers. It is understandable that compared to domestic marketing global marketing there is much more complex, and risks are associated as the company has to deal with various political, social, economical and cultural issues. However, with great risks come great rewards (Henry, 2008. P. 251). Motivating Factors North America is the largest market for motorcycles. It includes USA and Canada. This market accounts for almost 60% of the sales. H-D is the industry leader in domestic market. However, over the last few years things began to take shape. The baby-boomer generation in North America started to get old. This happened to be premier target market segment of H-D. Therefore, the company decided to enter the markets of Europe and Asia. After America, Europe was supposed to be the most prospective market for H-D due to the high level of disposable income. H owever, things did not go very smoothly in the year 2008; Europe and U.S. in particular were badly hit by the recession. As a result there has been a change in the consumer behavior and dip in the purchasing power of the people. Hence the company decided to shift focus to the virgin yet perspective Asian markets. This included China, India, Taiwan and Korea. Among these, India and China are two of the most emerging economies in the world. Since 2007, China has become the largest automotive industry. The company looks to succeed in the foreign markets through effective marketing approach, efficient distribution network, robust after sales service. Add to this, the company also needs to understand the demand of the local consumers and satisfy the global standards (Brown, 2009, p. 351). Risk Factors Considering the modern scenario, one of the biggest risk factors in case of global expansion is going to be the economic factor. The global economy is still looking to get over the downturn since 2008. This has reduced the purchasing power of the consumers, especially in Europe. Other major factors the new